Purl's applications deliver audience targeting and media trading efficiencies by connecting commercial and operational workflows.

They remove friction, accelerating workflows and enabling agencies to deliver OOH that is accessible, measurable, and aligned with marketing goals.

For agencies

Purl’s solutions make OOH media accessible, understandable, executable, and measurable.

Our products
  • Requires fewer intermediaries.
  • Trusted solutions.
  • Fewer entry points.
  • Five years working with the largest holdco, delivering consistent results.

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Agency Challenges with OOH Media
  • Manual, difficult, and slow processes.
  • Lack of measurement.
  • Limited internal Out Of Home Media expertise.
  • Noise and confusion from programmatic.
  • Needs consistent accountability.
Agency Goals
  • Integrate OOH seamlessly into omnichannel campaigns.
  • Increase speed to market, accessing automated and programmatic trades in one platform.
  • Deliver clear, measurable outcomes with consistent accountability.
How Purl Applications Achieve This
  • Represents channel opportunities in marketing language.
  • Simplifies planning, trading, buying, and reporting.
  • Connect planning and trading tools directly to finance and billing infrastructure.
Why It Matters
  • Platform-agnostic and media-agnostic.
  • Reduces resource requirements.
  • Gives agencies a partner rather than another vendor.

Our clients

Agencies and Media Owners that currently partner with our platforms include:

Agencies
Media Owners
Data partners
Integration Partners
Supply Side Platforms
Trade Bodies
Speak to a member of our dedicated team about Purl
Contact us
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